Rose Rocket relaunched as TMS.ai. TransPlus is still doing what it has done since 1995.
Dispatch, invoicing, driver pay, and CAD/USD cross-border tools from the same Kitchener team fleets have trusted for thirty years. And when something breaks at 7am, a person answers.
The honest differences
Guaranteed go-live in 60 days
Switching a TMS is the part everyone dreads, so we guarantee it: live in 60 days, with your data migrated for you and dispatch running the whole time. Rose Rocket's own full-service plan guarantees 90. And through September 30, 2026, the onboarding fee is waived.
A person on the phone, 7am to 7pm
When a settlement run breaks Thursday night and drivers get paid Friday, a rating on a review site does not help you. 1:1 technical support comes with every plan, so a 15-truck fleet is never triaged behind a 300-truck account. You call, and someone who knows trucking answers.
EDI you call one number for
Rose Rocket's EDI is powered through Bitfreighter, a separate subscription with its own relationship to manage. At TransPlus, a dedicated in-house EDI team sets up your trading partners and supports them after launch. When the 214s stop flowing and a shipper is getting loud, you call the people who built the connection.
What Rose Rocket does well, and where TransPlus fits
Rose Rocket is a serious product. Reviewers consistently like its modern, easy-to-navigate interface, and its support scores well. If you want an AI-first platform and the budget fits, it deserves a look.
Rose Rocket raised US$38 million in 2023 and relaunched its platform as TMS.ai in February 2025. That may be the right path for them. TransPlus has spent those same years doing what it has done since 1995: dispatch, invoicing, driver pay, and IFTA reporting for fleets that keep running through every freight cycle. You are not betting on a pivot. You are hiring a team that has already survived the downturns you have.
The switching offer, through September 30, 2026
Onboarding fee waived. Go-live guaranteed in 60 days, with data migration included. Current pricing for your fleet size.
Common questions about TransPlus as a Rose Rocket alternative
Is TransPlus a good alternative to Rose Rocket?
For trucking companies and freight brokers that want published pricing and a TMS built around dispatch, invoicing, and driver pay, yes. Both platforms are Canadian-built. The practical differences are the price point, how EDI is delivered, and how long each vendor has been serving trucking operations.
How does TransPlus pricing compare to Rose Rocket's?
TransPlus publishes every plan: Fleet Manager at $350, $500, and $650 per month, and Logistics Manager from $500, on an annual contract billed quarterly. Rose Rocket's pricing page lists one paid figure, a full-service platform starting at $2,080 per month as of July 2026, with enterprise pricing custom. A free starter tier, TMS.ai Spark, exists through their help center.
Does TransPlus handle EDI differently than Rose Rocket?
Can TransPlus migrate our data from Rose Rocket or another TMS?
Yes. TransPlus migrates your data, so your office isn't re-keying customers and drivers, and you keep dispatching in your current system while the switch runs, with a named onboarding specialist rather than a ticket queue. Go-live is guaranteed in 60 days, and through September 30, 2026, the onboarding fee is waived.
See TransPlus next to your Rose Rocket demo.
A personalized walkthrough of dispatch, invoicing, and driver pay, built around how your operation runs today. Scheduled the same week, no pressure, no commitment.