Jason Peterson

Jason Peterson has a long track record of successes in senior sales leadership and global enterprise sales roles.  With over 20 years experience he has worked with large established organizations like SAS and BAE Systems, as well as early stage start-ups, positioning leading edge disruptive technologies.

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Whether it was selling directly, leading his teams, or working with channel partners, Jason attributes his success to disciplined execution of proven data driven sales methodologies and processes coupled with a truly customer centric approach.  His hard work has generated numerous multimillion-dollar deals, awards and a long list of loyal customers.

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A mantra that Jason lives by that encapsulates his approach perfectly is, “Don’t sell to people, create buyers.”

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During his free time Jason enjoys staying active outdoors with golf and biking in the summer and snowboarding in the winter. He is also a proud father who currently resides in Toronto with his wife and two daughters.

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