How To Use Data to Improve Fleet Operations

Knowledge is power and when you are in the trucking and freight industry, that means data and analytics. Data can be used to examine and explore Key Performance Indicators (KPIs) like on-time delivery rates, can help find ways to reduce costs, help monitor driver performance, help make improvements to your fleet operations, and much more when employed correctly. Learn how to use data to improve fleet operations and take your business to the next level with TransPlus.
4 Ways Data Can Help Improve Fleet Operations
Data is more than just numbers on a spreadsheet in the modern trucking industry — it is the fuel that drives more informed decisions and long-term success. Using data analytics allows fleet managers to move from reactive problem-solving to proactively optimizing fleet operations and driving success. Industry studies have shown that data-driven fleets can see remarkable results, including a 15% reduction in fuel costs, a 20% decrease in maintenance costs, and up to a 25% increase in overall revenue by identifying where your company is most and least efficient.
By systematically tracking key metrics, companies can gain visibility into every mile driven and dollar spent. To get started, trucking and freight companies should focus on tracking these essential data points:
- Cost Per Mile (CPM)
- Fuel Consumption and Idle Time
- On-Time Delivery (OTD) Rates
- Driver Safety Scores
- Vehicle Maintenance Schedules and Fault Codes
- Revenue Per Truck
1. Use Data to Monitor Performance
Data provides a real-time window into the health of your fleet and allows you to track progress against key performance indicators (KPIs). For example, by monitoring On-Time Delivery (OTD) rates through a Transportation Management System (TMS) like TransPlus, managers can identify bottlenecks in specific lanes or delays at specific facilities. This level of transparency and visibility ensures that fleets maximize the use of their assets and maintain high service standards that lead to improved customer retention.
2. Use Data to Reduce Operational Costs and Save
Analytics are essential for identifying inefficiencies in your fleet operations that impact profits. Fuel and maintenance costs in particular. By analyzing fuel consumption and idle time data, companies can identify specific incidents that waste fuel and implement training that leads to savings — and can reduce fuel bills by as much as 10% - 30%. In addition, using predictive maintenance data allows fleets to service vehicles before breakdowns occur and reduce downtime.
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3. Use Data to Improve Driver Safety
Safety is important in trucking, and data provides the concrete evidence needed to protect drivers and others on the road. By tracking telematics data, like harsh braking, rapid acceleration, and speeding, fleet managers can identify high-risk behaviors and intervene with targeted coaching before an accident happens. Fleets that institute data-driven safety programs have reported accident rate reductions of up to 30% - 50%, protecting drivers and the company.
4. Use Data to Inform Business Strategies
Beyond day-to-day operations, data should be the foundation of your long-term business strategies. Historical data on lane profitability and seasonal demand surges can help fleet managers and owners decide where to expand capacity or which freight lanes to bid on to maximize profitability. Instead of guessing, leadership teams can use data and analytics to negotiate better rates and invest in areas that are proven to drive growth.
READ MORE: Top 6 Challenges in the Trucking and Transport Industry in 2026
Employing a data-first approach may be the most effective way to transform your trucking and freight company from a standard carrier into a highly-efficient and profitable business. By learning how to use data to improve fleet operations, you give your company the ability to navigate a complicated market with precision and confidence.
Contact TransPlus today for a demo of our TransPlus TMS and find out how deep insights and analytics can drive your success.
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